Not Just for Developers Anymore: New York Times Launches Custom Times Feeds - Stuff

Not Just for Developers Anymore: New York Times Launches Custom Times Feeds

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http://www.readwriteweb.com/archives/new_york_times_launches_custom_feeds.php

The New York Times just released an interesting new tool that allows users to filter articles from the newspaper's website by tags and keywords and turn them into custom feeds. While developers could already build similar tools on top of the paper's Article Search API and TimesTags API, the new Custom Times Feeds give everybody the ability to create persistent searches based on their personal preferences.
This is interesting, but still very limited.  I did create a feed for Apple, Inc. yesterday and it has already shown me articles I missed.  I would like to see a mashup builder in there, though.

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